How your conscience plays out
In the bigger arena determines your character
For you to execute ethically
The most important thing you can
Equip yourself with is good character
It is underpinning for every connection
It should be the underpinning of your life
A good name is better than great riches
Yet we are under so much pressure to perform today
In business and in our personal lives
That it’s easy to succumb
To shades of gray when we try to achieve
Something great of importance
But if you succumb you risk forfeiting
Your good name and losing the character
That should be the very foundation of your life
Character is a choice
You make each and every day
You – character lasting rewards
You – compromise temporary reward
You can take the high road of character
Or the low road of compromise
We’re faced with these small moments
Of choice constantly but even if they seem small
The consistent choices we make will
Determine how ethical we are
Character is a choice
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